Largest DACH acquisition in the greeting card segment to date

11. April 2023

GOLDBEK Holding GmbH, a fast growing and innovative German greeting card publishing company, acquires 100% of ABC Kunst- und Glückwunschkartenverlag (legal name: A. Boss & Co AG), a privately owned Swiss market leader in printing, publishing and trading of greeting cards and other graphic products. 

GOLDBEK Holding GmbH’s position within the printing and greeting cards sector in the DACHregion is further

strengthened and expanded through the acquisition of A. Boss & Co AG.


BGPartner assisted GOLDBEK Holding GmbH in the negotiations and advised them on all Swiss legal matters regarding this M&A transaction. The team of BGPartner was led by Oliver Gnehm (Partner) and further consisted of Thomas Gysin (Senior Associate).

More information about our negotiation expertise can be found here.